Our Story
Like most things in business, this started with a bit of trial, a lot of error, and one too many late nights asking Google how to “make this easier.”
What started as a side project slowly became something bigger — a way to support other business owners figuring things out as they go. After trying, testing, and learning (sometimes the hard way), the idea was simple: create resources that make the day-to-day feel less overwhelming.
So we built what we couldn’t find at the time. Things that helped us stay focused, feel more organised, and move forward — even when everything else felt a little all over the place.
Everything here is designed to be practical, approachable, and easy to make your own. No fancy systems, no complicated processes — just tools that help you do the work you're already doing, with a little more ease.
This space is about keeping things real. About showing up, making progress, and building something that feels right for you. Wherever you are in your journey, we hope this makes things feel a little lighter.
100%
Instant download. Start using within minutes, not months.
68%
Of businesses report being more productive when using a template vs. starting from scratch.
5mins
Average setup time. Get what you need and get back to business.
Are our products a good fit for you?
Our digital goods are truly loved by a variety of business niches because the only thing you'll need to make your new template look great is your work and vibe – regardless of what industry you are in.
Our templates are used by over 100+ businesses, including:
Copywriters
Fine Artists
Business Coaches
Photographers
Designers
Digital Marketers
Bloggers
Real Estate Agents
Educators
Wedding Pros
Entrepreneurs
Interior Designs
We value:
Clarity over complexity
Consistency over burnout
Confidence over perfection
Progress over pressure
(Meet) the Founder
I started this shop with a laptop, a bit of curiosity, and the hope that I could create something of my own.
Like most people running a business, I didn’t have a big team or a perfect plan — just a lot of ideas and the drive to make things work. Over time, I found myself creating resources to make the everyday a little easier, and sharing those turned into something bigger than I expected.
What you see here is a collection of the tools I wish I had when I was just getting started — built to be simple, helpful, and easy to make your own.
I’m so glad you’re here.
FAVOURITE THINGS
Collecting quotes, screenshots, and reminders that keep me grounded and writing to-do lists I absolutely will abandon halfway through
Connecting with people who believe in what they’re building
Finding beauty in the small, everyday moments
Not sure what digital product or template is right for you?
Send us a message about your project and we will guide you in the right direction.